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Sandra Haas, left, and Jennifer Eby are business partners in No Nut Nation, which recently secured a deal with buyers for Whole Foods.
Sandra Haas, left, and Jennifer Eby are business partners in No Nut Nation, which recently secured a deal with buyers for Whole Foods.
Posted: Thursday January 5, 2012, 10:54 AM
Bergen Moms: A daughter's allergy inspired moms to sell nut-free baked treats
By Sachi Fujimori of The Record

We've evolved as a society where it's perfectly acceptable — if not encouraged — for moms to put down their cake pans and aprons and buy store-made baked goods for their kids' events. But for parents whose children have food allergies, baking at home is a necessity.

More than a decade ago Sandra Haas learned that her then 2-year-old had a peanut and tree nut allergy. That meant the toddler always had to have an EpiPen nearby in the event of a severe allergic reaction. It also meant her daughter's food choices, especially when it came to sweets, were limited.

Haas didn't want her daughter to miss out. So the Ridgewood mom began baking nut-free treats at home. She got so good at it that other parents started asking for them.

Sensing a growing demand, Haas and her business partner Jennifer Eby, of Haworth, launched No Nut Nation in 2010, a nut-free baked goods manufacturer, specializing in kids' favorites like brownie bites, cookies and whoopie pies.

To read the rest of this story, click here.

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